An article by USA Today, dated 8th of August, 2005...

Turkey by balloon: Flight over Cappadocia is voyage to another world
By Selcan Hacaoglu, Associated Press

ABOVE CAPPADOCIA, Turkey — 'Look, look,' my wife, Uzay, shouted, pointing to an eagle as we slowly drifted in a hot-air balloon above the mushroomed-shaped rock formations of Cappadocia, an area so eerie and other worldly that it was the site of some of the filming for Star Wars.

Formed by gas bubbling through volcanic ash, Cappadocia has become a favorite site for tourists in hot-air balloons who can slowly drift above the 'fairy chimneys' of stone that are so soft that Byzantine Greeks carved subterranean cities out of them.

For the full article:
Balloon flight over Cappadocia

Here are some pictures of Cappadocia:
Cappadocia pictures